Chapter 6. Steps to Take

Authors

  • Ted Fons

Abstract

Chapter 6 of Library Technology Reports (vol. 52, no. 5), “Improving Web Visibility: Into the Hands of Readers”

Connects the initiatives involving library data with common practices of Web developers to improve discoverability in Google searches. It describes the work at Montana State University to improve Web visibility.

Author Biography

Ted Fons

Ted Fons is a Principal Consultant with Third Chapter Partners, a technology and marketing consulting firm for libraries and their commercial partners. Previously, he was Executive Director of Data Services at OCLC, where he provided vision and direction for OCLC’s global metadata network, including WorldCat. He participated in OCLC Research’s experiments with linked data and participated directly in the BIBFRAME Early Experimenters project. Earlier he held management positions at Innovative Interfaces and also worked in academic libraries. He holds an MLS from Syracuse University and a BA in international affairs from Marquette University.

References

Rachel Fewell (Collection Services Manager, Denver Public Library), interviewed by Ted Fons by telephone, October 28, 2015.

Steve Potash (Chief Executive Officer, OverDrive, Inc.), interviewed by Ted Fons by telephone, 16 November, 2015.

Richard Wallis (Independent Structured Web Data Consultant), interviewed by Ted Fons by Skype, 23 October, 2015.

Kenning Arlitsch and Patrick O’Brien, “Establishing Semantic Identity for Accurate Representation on the Web” (presentation, Coalition for Networked Information Fall 2014 Membership Meeting, Washington, DC, December 8–9, 2014).

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Published

2016-07-21

Issue

Vol. 52 No. 5 (2016): July

Section

Chapters