Some companies offer customized services or broader marketing services that can be unique to each library. Chapter 4 of Library Technology Reports (vol. 58, no. 1), “Custom Options,” dives into those offerings and describes what each service provides.
David Lee King is the Digital Services Director at Topeka and Shawnee County Public Library, where he plans, implements, and experiments with emerging technology trends. He speaks internationally about emerging trends, website management, digital experience, and social media, and has been published in many library-related journals. David is a Library Journal Mover and Shaker. He has written two books: Face2Face: Using Facebook, Twitter, and Other Social Media Tools to Create Great Customer Connections and Designing the Digital Experience: How to Use Experience Design Tools & Techniques to Build Websites Customers Love. David blogs at https://davidleeking.com.
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